Digital design talk with Laura Ojala

Anni Erkinaro

by Anni Erkinaro

Meet Laura, one of our graphic design superheroes. We sat down to chat about her favorite projects at Luxus, as well as her plans for the future.

Meet Laura, one of our graphic design superheroes. This cheerful gal spreads positive energy wherever she goes, and never ceases to amaze us with her distinctive designs. We sat down with Laura to chat about her favorite projects at Luxus, as well as her plans for the future.




How would you describe your journey with Luxus so far?

Laura: I heard about Luxus from my classmate, who knew that the Helsinki office was looking for new interns. My first impression was really good; I loved the international and relaxed atmosphere, the office dogs and my new colleagues. Although my title was UX Designer Intern, I got to work with visual design in all of its forms – from creating website and app layouts to illustration and photography. After my six-month internship I was hired as a Graphic Designer.


You just graduated with a degree in digital communications, congrats! How does your education help you in your daily work?

L: Thanks! Not all designers have a formal education, but I saw it as a great way to learn the basics. Before starting my studies I had no exposure to the industry, and I felt like the client projects we worked on at school prepared me for the job. The one thing I like about digital design is that you’re never ready; there’s always more you can learn.


What does your typical workday look like?

L: A typical day starts with a cup of coffee at my desk. I check my email, put my headphones on and pick up from where I left off the day before. At this point, I should probably mention that one the best parts of my job is that no two days are the same. Beyond my little morning routine, anything could – and does – happen.


What has been your favorite #LuxusMoment so far?

L: I’ve had a lot of those! I think my ultimate favorites relate to finishing a challenging project. And I remember how happy I was when I got offered a job after my internship. When it comes to projects, I really enjoyed working on the Dibidogs app. I was actually sad when we finished.


What are the pros and cons of creative work?

L: I love the freedom of creating something from scratch. There’s nothing more rewarding than coming up with a concept that really works. On the downside, strict deadlines tend to stifle creativity. That’s one of the reasons why great artists don’t necessarily make good designers.


Any future plans?

L: This may sound like a cliché but my goal is to simply get better every day. I’m also hoping to work abroad at some point, and I’m actively trying to pressure one of our senior developers to teach me HTML5.


Thanks for the interview, Laura!